Rodrigo Flores-Roux was born and raised in Mexico City. He studied biology in Mexico before moving to France at the age of 20 in 1989 to attend the ISIPCA perfumery school at Versailles. Although he started out designing scents for shampoos and cosmetic products, he broke through into fragrance with Clinique Happy. He is currently with Givaudan and has worked on top brands from Tom Ford to John Varvatos.
Early Morning, October 1175, Calabria, Italy. The cool night air dissipates under the sun’s first rays. The ripe citrus in the field has absorbed all the water of the morning dew and the farmers are ready to work on the misty green fields, speckled by the bright yellow of the citron. They leave their woody cabin and take a deep breath…Arquiste
Cocktail time, March 1930, London.A group of architects gather for cocktails at Mayfair’s smartest Art Deco smoking room. As they settle in the warm interior of dark woods, leather and velvet, London’s bright young things burst in, frosted martinis in hand, surrounded by a cloud of laughter, white smoke and fine vanilla.Arquiste
August, 1400, Tenochtitlan, Mexico. On the most fragrant festival in the Aztec calendar, the rhythm of drums palpitates as a wealth of flowers is offered on temple altars. Billowing clouds of Copal act as a backdrop to the intoxicating breath of Tuberose, Magnolia, Plumeria and the intensely yellow aroma of the sacred Marigold, Cempoalxochitl.Arquiste
Eau de Parfum. November 1695, Mexico City. Deep inside the halls of the Royal Convent of Jesus Maria, a group of reverent nuns prepares a Baroque recipe of spiced Cocoa. The brew is infused with an assortment of chilies that tempt rapture, and the air is rich with the scent of exotic spices.Arquiste
Evoking the wooden cabins built by farmers during the citrus fruit harvests in Medieval Calabria. L'ETROG opens with sparkly notes of citron, candied lemon and green bergamot, nestled in a woody enveloping background of tree branches, palm fronds and a subtly sweet heart of Mediterranean date fruit.Arquiste